AYAD, Dr. Saleh; 						BENHABIB, Pr. Abdrezak.
 The Role Of Color In The Attainment Of Customers’ Intensive Buying Intention: An Exploratory Descriptive Case Study (S.O.R Model Application).
<strong>Recherches économiques et managériales</strong>, [S.l.], v. 19, juin 2016.
ISSN 7902- 1112. Disponible à l'adresse&nbsp;: &gt;<a href="https://revues.univ-biskra.dz/index.php/rem/article/view/1752" target="_new">https://revues.univ-biskra.dz/index.php/rem/article/view/1752</a>&gt;. Date de consultation&nbsp;: 15 nov. 2024